Toronto Life has released a video trailer for its '50 Reasons to Love Toronto' issue. Toronto-based advertising company Ingenious Devices, created the 90-second clip, having previously worked with The Walrus on its issue trailers.



Magazine editor in chief Sarah Fulford says Ingenious Devices has created a “great way to get people excited about the issue.” The 50 Reasons to Love Toronto issue has traditionally been one of the most popular of the year says Fulford and hopes the video will only create more buzz. “With web videos, if you’re lucky they have a life of their own,” she says.


Toronto Life is published monthly by St. Joseph Media. The June issue has a cover price of $4.95 and 142 pages.